You do good work. Let’s make it easier to see.
I help independent consultants and small service businesses explain what they offer, improve their LinkedIn and website copy, and create content from their experience.
So potential clients can understand what you do—and why they should work with you.
Clear messaging · LinkedIn · Website copy · Content
Your work speaks for itself. Your website and LinkedIn should too.
You already have experience, clients and good work behind you. But putting it into words can be surprisingly difficult.
Maybe your profile no longer reflects what you do. Your website is vague. Or you have plenty of ideas, but no time to turn them into useful content.
I help you explain your work clearly and give people more reasons to get in touch.
You don’t have to figure it all out alone.
We start with your experience, your clients and the work you want more of.
Help the right people understand what you do—and why it matters to them.
You bring the experience. I help put it into words.
We start with a conversation about your work, the people you help and what you want to do more of.
Find the useful details. I ask questions, listen for patterns and help you explain what makes your work valuable.
Put them into clear copy. We turn that into words for your LinkedIn profile, website or content.
Make sure it sounds like you. You review the drafts and add your perspective before anything is published.
Your experience. Your voice. Help with the writing.
Not sure what makes your experience valuable?
Start with Professional Edge
A free guided reflection to help you spot patterns in your experience, the problems you tend to solve and the value you bring.
Use the results as a starting point for talking about your work more clearly.
It takes around 8–10 minutes. No booking required.
I'm Andrea.
WRITER & COMMUNICATIONS STRATEGIST
I’m good at asking questions, spotting the useful details in someone’s experience and turning them into clear writing.
My background is in communications and content. Today, I help independent consultants and small service businesses explain their work and share what they know.
We work with your real experience, your ideas and your voice—so your online presence feels like you.
10+ years in communications and content
My experience spans healthcare, technology, logistics and global organisations, including work for:
Maersk · European Commission · Sanofi · AstraZeneca · easyJet · VELUX · Novo Nordisk
Communications and content work delivered as part of global agency and in-house teams.
What it's like to work with me
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"Andrea was very quick to understand my voice and my goals, and managed to translate them into content pillars I can use every week to build my brand."
Vilte Kornelia Svaneborg — B2B Marketing Manager
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"After just one session, I now have a treasure trove of content ideas and a clear, simple structure that makes writing posts feel easy and stress-free."
Andrea Bo — Business & Mindset Mentor
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"Andrea impressed me from day 1... she fearlessly navigated a complex company and often complicated stakeholders. After a few weeks, it felt like she'd been with the company for years."
Philip Lewin, MBA — Executive Communications Advisor
How to work with me
Get the foundations in place.
Clear message & online presence
A one-off project to explain what you do and improve your LinkedIn profile and website.
Includes a working conversation, your core message, LinkedIn headline and About copy, one website service section, and content ideas.
Keep sharing what you know.
Ongoing content support
Turn your experience into useful content, without having to do all the writing.
We capture your ideas in regular conversations. I develop and write posts, articles or newsletters around your work and your clients’ questions.
You review the drafts. I keep the writing moving.